Five different types of custom GPTs for content marketers (+Privacy Tips)


Hey friend,

How’s it going? 🌻

This week, let me discuss five different types of custom GPTs to make your lives easier as a content marketer 👇

FYI: I am not asking you to upload extremely confidential data on ChatGPT without the consent of the respective stakeholders. Do what you can to reduce your manual work. Don't come at me with such allegations, please, when I'm trying to help! 🙈

#1 Sales Call Recording Analyzer

Purpose:
Turn long call transcripts into marketing insights, product feedback, and positioning ideas.

How You Use It:
To extract messaging hooks, customer pain points, and objections from sales calls for website copy, nurture sequences, or blog ideas.

To Make It More Useful:

  • Upload AI notetaker transcripts
  • Allow filters like "extract objections", "extract value propositions mentioned by prospect", or "what did the user hate about their old solution?"

Privacy Tip:
GPTs can process transcripts but avoid uploading files with names, emails, or sensitive client data. Add a preprocessing prompt like:
“Clean this transcript of personal info before analysis.”

Prompt Starter:

“You are a B2B SaaS marketer analyzing this call transcript. Extract: 1) prospect's pains, 2) what impressed them, 3) objections, and 4) words used to describe their current tool.”

Bonus GPT Feature Idea:
Multi-layered insight extraction:

  • Surface quotes for social proof
  • Tag feature mentions and feature gaps
  • Generate follow-up questions for sales

💡A great post that inspired me to create this GPT

#2 Podcast and SME interview transcript analyzer

Purpose:
Mine subject matter expert interviews for thought-leadership content, LinkedIn posts, and articles.

How You Use It:
To repurpose podcast conversations into narrative posts, outlines, or research-led content.

To Make It More Useful:

  • Tag who’s speaking (Host vs Guest)
  • Create a Table of Content with timestamps
  • Output punchy LinkedIn-ready insights vs long summaries
  • Add “quote worth sharing” section
  • Generate a newsletter outline from the interview

Privacy Tip:
Transcripts should be cleaned for private anecdotes or NDA info before uploading. Add this instruction to your prompt or GPT logic.

Prompt Starter:

“This is a podcast transcript. Extract 5 key insights, 3 quote-worthy moments, and generate one thought-leadership LinkedIn post from the guest’s POV.”

Bonus GPT Feature Idea:

  • One-click repurpose button: Blog outline → LinkedIn carousel

#3 Product feature and documentation analyzer

Purpose:
Turn technical product documents, product and solution landing pages into user-facing narratives, help center content, or AI-friendly documentation.

How You Use It:
To simplify docs for blog intros, comparison pages, SEO content, and AI retrieval structuring.

To Make It More Useful:

  • Parse Notion, PDF, or Confluence docs
  • Output: FAQ, competitor comparison, or SEO snippet
  • Can generate AI Engine Optimized summaries for Gemini / ChatGPT / Perplexity
  • Add metadata: Intended audience, pain solved, top 3 differentiators

Privacy Tip:
- Exclude backend credentials, roadmap features, or beta-only info
- Use a redacted doc when collaborating across teams

Prompt Starter:

“Summarize this product feature for a first-time user. What problem does it solve? Who needs it most? How is it different from competitors?”

Bonus GPT Feature Idea:
Add a toggle to change tone:
→ For sales enablement decks
→ For onboarding documents
→ For legal & compliance reviewers

#4 Competitor content and strategy analyzer

Purpose:
Identify gaps, angles, and missed opportunities in competitor blogs, newsletters, or landing pages.

How You Use It:
To reverse-engineer competitors' messaging, observe what’s working and identify what they’re not saying.

To Make It More Useful:

  • Input: URLs, newsletters, blog RSS feeds
  • Output: Positioning, CTA structure, SEO themes, content tilt
  • Add side-by-side SWOT or narrative gap analysis
  • Recommend the “What you can do differently” section

Privacy Tip:
Avoid uploading full downloads, such as gated whitepapers — instead, analyze public-facing content.

Prompt Starter:

“You are a B2B SaaS strategist. Compare this competitor blog with ours. What’s their angle, tone, and target persona? Suggest 3 new content ideas we should pursue to stand out.”

Bonus GPT Feature Idea:

  • Traffic + keyword mapping
  • Identify content “blind spots” vs your ICP needs

#5 SEO performance data analyzer

Purpose:
Analyze Ahrefs, Google Search Console, or Clearscope reports to inform your content roadmap.

How You Use It:
You likely analyze top pages, decaying pages, missed keyword opportunities, and internal linking ideas.

To Make It More Useful:

  • Accept CSV exports from Ahrefs, GSC
  • Recommend which pages to refresh, kill, or combine
  • Show keyword cannibalization issues
  • Suggest titles/angles for low CTR posts

Privacy Tip:
Avoid sharing private domain dashboards or client-specific SEO experiments unless anonymized.

Prompt Starter:

“Review this SEO report. Identify underperforming pages with traffic potential. Recommend fixes with title rewrites and internal linking improvements.”

Bonus GPT Feature Idea:

  • Blog refresh queue generator
  • Auto-matches blog topics to keyword clusters

How to be careful about your data privacy on ChatGPT (in case you didn't know already...)

If you're uploading sensitive files or using custom GPTs for work (like analyzing sales calls or docs), here are a few data hygiene practices to stay safe:

Avoid sharing personally identifiable information (PII) — names, emails, internal IDs, salary figures, or legal terms.

Pre-clean your files before uploading. Strip out sensitive sections and anonymize where possible.

Use system instructions or prompts to remind the GPT to redact or ignore certain data. For example:

"Before analyzing, remove all names, emails, and confidential pricing details."

Control your ChatGPT memory.
Head to Settings → Personalization → Memory
Here, you can see what’s remembered, delete memory, or turn it off entirely.

Don’t rely on ChatGPT for compliance. It’s a great assistant, not a data vault. Always double-check outputs before sharing or publishing.

P.S. No newsletter next week because I am going on vacation. 2 Great SME sessions will follow in the weeks after that, so stay tuned!

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Onwards and upwards,

Sreyashi

SaaS Splash Bulletin - Content Marketing Newsletter by Sreyashi

SaaS Splash Bulletin is for writers who want to become AI-proof Content Marketers | Every Saturday, 9:30 AM IST Sharp!

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